The "Sub-temperature Ultimate Guarding
All-weather Retriever" Coat
The Sugar Coat Company was founded as result of a great series of events unfolding.
There are many people that have helped us get where we are today and we feel that
these people are owed a great deal of thanks. We would first like to recognize
New England Retrievers, Paul and Mary Rose, for finding us our Sugar dog. Without
them we may have never had the opportunity to be with Sugar. We would also like
to thank Patrick for his kindness as he was looking for a good home for Sugar and he
sure found it! These are some of the many steps that led to the creation of the Sugar
Coat Co.

Once Sugar had her place she began to move up the corporate ladder quickly.
She continued her training and eventually moved into the hunting world. She did take
some time off to raise a couple litters of pups and this is where she came up with her
coat design. It was shortly after she had delivered that she decided to go on a hunt.
We checked with her doctor to make sure that she would be alright to go and was
given the green light, with the understanding that Sugar was going to need to be
kept warm. To do this we brought an old wool military blanket with us to wrap her
in. The wool kept her warm even when wet, but we found that it was always slipping
off and landing in the dirt and mud. This was something that needed to be corrected.
After several different concepts were designed and tested, Sugar finally came up
with the ultimate hunting coat for herself, and spawning the introduction of The
S.U.G.A.R. Coat. We used her name as initials for the company. The Sub-Temperature
Ultimate Guarding All-weather Retriever Coat.Since dawning The S.U.G.A.R. Coat
she has had many comfortable hunts during the cold weather.
With her first
product on the market, Sugar decided to amp it up on her next endeavor. She
designed a collar to mount a video camera on to show herself off. This idea
took some testing and we still feel that it could be better, but the footage
that has been captured is priceless. Sugar took her camera/collar hunting one
morning and recorded a series of retrieves that still has people commenting on
to this very day. We posted this video on YouTube for others to watch and boy
did they ever. With 200k plus views, Sugar has made a nice little mark on the
waterfowl industry. We would like to thank our customers, both old and new,
and look forward to our next endeavor.
Thank You,
The Sugar Coat Company